ABOUT US
A TEAM OF MARKETING EXPERTS
Creating and promoting videos that sees results is no easy task. It’s not just the technical aspects of video production that are complicated, learning a new style of writing, master social media platforms, finding out how to promote your videos, and prove ROI to stakeholders within your business. From writing the script to editing the final product, it takes a variety of specialized skills to produce world-class videos.
Brainstorming
From developing your video strategy to promoting the final video, we begin every project with a strategy discussion, so that ATX Video Marketing can become an extension of your team.
During these early discussions, we’ll help identify the types of videos that will achieve your business goals, including:
Generating more and higher-quality leads
Increasing your website’s conversion rate
And speeding up your sales process
These are just a few of the things video can help you achieve. But every business is different — what worked for someone else may not work for you. That’s why we always start with strategy
Pre-Production
Next, you’ll be assigned a project manager, whether you’re producing a one-off video, or planning a major campaign. Our project managers will work to understand all the ins and outs of your business, beginning with your very first project.
From overseeing the scripting process, to scheduling and running the shoot, your project manager will orchestrate all the details of your campaign. That way, you don’t have to worry about who to talk to when you have a question or need help with your project.
In addition, our trained scriptwriters have a background in direct response marketing. So you know we’re not just writing something that sounds pretty — we write scripts that tap into your viewer’s emotions and move them to take action.
Production
Now while pre-production and strategy are critical to the success of your video, it’s our world-class production and animation team that really makes the magic happen.
They produce cinematic-quality videos that:
Keep your viewers engaged
Increase viewer comprehension
Take your viewers on an emotional journey
Because, as you know, people don’t buy products or services because of the benefits; they take action when you give them a glimpse of how those benefits will make them feel.
Implementation
Once you have a completed video, we can either turn it over to your marketing team, or help you promote it. After all, the best video in the world won’t grow your business unless you can get the right people watching it.